Walk in Pitas
WalkinPitas is an Asturian footwear brand focused on selling, mostly through its eCommerce, comfortable, fun and quality shoes. From Trescom, we developed the online strategy for the 2019 Spring-Summer Campaign based on the new shoe models aimed at each of their targets. The campaign was planned from two strategic points, online advertising and a targeted action to support influencers who target the same audience as the brand.
The launch was a success and the goals set with the company were achieved. The actions with influencers obtained a lot of visibility and gave strength to the final result.