We participated in the entire process of launching and presenting to the public opinion the Comité de Emergencia, an Emergency Committee that unites different NGOs under a single umbrella for immediate action in case of worldwide disasters.
We conceptualised and managed the event, creating different pieces to maintain the look, feel and positioning of the entity. Emotionally moving photographs, mottled textures, “disordered” design… all the elements were coordinated to ensure the maximum impact and convey the urgent need for the Comité de Emergencia. In addition to organising the presentation event, we managed the entire social media strategy and communications campaign for the launch of the Committee.
The main media groups attended the presentation ceremony, including news agencies, television and press (print/online), resulting in over 100 media hits.